Friday, October 24, 2008

RUSSIA HALTS GOOGLE'S PURCHASE OF AD SERVICE

New York
The Economic Times

Russian authorities have blocked Google Inc from buying an online ad service.

Google said in July that it would spend $140 million to buy the ad service, ZAO Begun, from Rambler Media Ltd, which runs one of the most popular Web portals in Russia. Google had expected the deal to be finalized during the third quarter.

At the time, Google said the deal was part of its moves to improve service for users, partners and advertisers in Russia, which has a fast-growing digital advertising market.

In a statement Thursday, the Internet search leader said it was ``very disappointed'' that Russia's Federal Anti-Monopoly Service, or FAS, decided to block the deal. Rambler also said in a notice on its Web site that the deal was rejected.

``At this time we are reviewing FAS's decision. Once this process is complete, we will decide on our next steps,'' Google said. A brief statement by the Federal Anti-Monopoly Service did not elaborate on the reason for the rejection.

0 comments: