Tuesday, March 31, 2009

THE GREENER SIDE OF INDIAN IT COMPANIES

K. Raghu, Bangalore
Mint

Computer services firms such as Tata Consultancy Services Ltd (TCS) and Wipro Ltd are offering services in domains ranging from water treatment and waste management to online healthcare, moving from their traditional area of expertise.

Wipro Ecoenergy, a unit of Bangalore-based Wipro, has begun offering water treatment solutions based on recycled waste water and harvesting rain water.

The company is also exploring business opportunities in waste management, following its experiment of reducing liquefied petroleum gas consumption by using biomass gas generated from organic waste to cook food at its Electronic City campus in Bangalore.

“You will not see any business impact in two or three quarters. But Wipro is at least 60 years old and there are decades more to come,” said Anurag Behar, corporate vice-president for community and social initiatives at Wipro.

The firm also advises customers on improving energy efficiency at power guzzling data centres.

TCS, India’s largest technology vendor, is commercializing a healthcare portal called WebHealth Centre, a free online and tele-link medical consultancy that allows doctors and patients to get advice from speciality hospitals, a TCS spokesperson said.

The system also can store patients’ health information securely for doctors to access for reference and provide advice.

Such ventures are essentially offshoots of so-called corporate social responsibility initiatives being taken by Indian firms, including measures to improve the environment through reduced carbon emissions and better waste management, without compromising on their profitability.

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