Monday, September 29, 2008

AT&T PICKS DIRECTV FOR JOINT TV BUNDLE, DROPS DISH

New York, September 28, 2008
The Economic Times

DirecTV Group Inc, the largest US satellite television provider, said on Friday AT&T Inc had picked it to offer a co-branded package of video, home telephone, wireless phone and Internet service from Feb 1, 2009.

The news mean AT&T will not be renewing its five-year partnership with DISH Network Corp raising new concern about future of the second largest satellite TV provider.

DirecTV will begin selling the joint service in a new multi-year contract once AT&T's current partnership with DISH Network expires on Jan 31.

AT&T said current AT&T/DISH customers will continue to receive the same service after that date. Terms of the agreement were not disclosed. New AT&T/DirecTV customers will get DirecTV programming with the benefit of a discount for bundling other AT&T services, including phone and broadband services.

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