Wednesday, July 16, 2008


Oxigen Services India Pvt Ltd is to expand in a big way in Rajasthan. Oxigen is a neutral payment solution provider and can be accessed universally across all platforms for convenience in payments.

"We see huge potential in Rajasthan and intend to expand our business rapidly in the virtual payments and distribution space. The services from Oxigen will facilitate retail and M-commerce in the state and contribute to its overall growth and development," said Founder Chairman and Managing Director of Oxigen Services India Pvt Ltd Pramod Saxena.

The company has also partnered with Microsoft to add strategic value and expand its business rapidly in the virtual payments and distribution space using Microsoft's web & mobile-based technologies, as well as getting access to Microsoft's advertising services.

Oxigen Services focuses on electronic recharge and payments over virtual distribution. Oxigen Infovision has two innovative services OxiCash and MobiBuzz.

OxiCash is a prepaid virtual stored value wallet that enables one to pay for prepaid mobile recharges, bill payments, travel, mobile videos, music, games and other utilities.

MobiBuzz is one of the leading unified value-added service provider and content platform accessible across mobile operators. The futuristic services from MobiBuzz transform mobile phone into a virtual entertainment station and infotainment device.

Potential users will be able to access Oxigen services via electronic terminal available in more than 440 retail outlets in Rajasthan and 50,000 touch points across India. The retailers in turn will be empowered with an efficient inventory management system and enjoy increased profitability. Oxigen services can also be accessed by users through Internet, SMS and ATM of select banks.

The primary focus of Oxigen Services has been on recharge, subscriptions, billing and payments through electronic distribution.

It now has expanded its services to include utility payments, travel ticket booking, entertainment and more.

The company handles-aggregation of recharge, bill payments & subscriptions, for all leading telecom operators, Internet service providers, direct to home TV (Dish TV and Tata Sky), pre-paid value-added services (MobiBuzz), railway and airline ticketing etc on a single platform.

It has a plethora of other services in its pipeline like utility services, insurance, travel, cinema, gaming, applications and video content that has been launched on its web and mobile solution Oxicash — a Virtual Wallet.

This platform further distributes these services to Oxigen's Pan Indian retail network of approximately 50,000 touch points, which it intends to grow to 250,000 by 2010.

"We hope to have around 4,000 touch points in next 15-18 months in Rajasthan," Saxena added.