Wednesday, July 15, 2009

WIPRO TECH launches 5 services aimed at cost saving

Vishwanath Kulkarni, Bangalore
The Hindu Business Line
Wipro Technologies, the global IT arm of Wipro Ltd, has come out with five new service lines that help customers address business challenges in the current environment besides assuring them upfront cost savings.

Carved out from its existing services portfolio, Wipro has branded the new services lines that are in areas such as cost savings, asset rationalisation, IT integration in merger and acquisition and transformation among others.

While WipMap and WipMigrate help customers to address issues such as IT transformation and vendor migration, WipSave helps them reduce IT costs. WipMerge helps customers address IT integration issues post M&A and WipOptima helps them rationalise IT assets.

“Rapid economic changes were the key driver to come out with these service lines. We are proactively trying to address the changing priorities of chief information officers (CIOs) through these offerings,” said Srilalitha Kompella, General Manager, Global Programs at Wipro Technologies.

Besides focussing on costs savings and rationalise their IT portfolios operating in a weak macro environment, CIOs are looking at solutions that help them manage IT efficiently. “Response has been pretty good,” said Kompella adding the company has already signed some half a dozen customers for the new service lines that were launched in the March quarter.

Structured on an outcome-based pricing model, the new service lines work well for those customers who are looking at transformational, non-linear growth opportunities and not for those looking to staff augmentation, Kompella said.

Through these new service lines, Wipro is assuring its customers an upfront cost savings of some 25 percent over the current costs.

“The cost savings could be much higher depending on the current state of customers’ outsourcing or offshoring program,” Kompella said.

The company has been developing frameworks for the new service lines since last July and had been running few pilot engagements from December. Wipro is targeting the existing customers with these solutions and is selectively pitching them with new accounts depending on the maturity level.

“The new service lines differentiate us in the customers’ eye; enhance our brand and help drive market share. It demonstrates the breadth of our capability,” Wipro said in its latest annual report.

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